Bilingual Business Development Center (BDC) Representative - All Motor
Job Description
Job Description
Bilingual Business Development Center (BDC) Representative – All Motors Used Car Dealership
Location: All Motors – 29 Newbury Street, Peabody, MA 01960
Department: Sales / Customer Relations
Reports To: Sales Manager or General Manager
Schedule: Full-Time | Weekends Required | On-Site
Position Summary
All Motors is seeking a motivated bilingual (English/Spanish) professional to join our growing team as a Business Development Center (BDC) Representative.
This position plays a key role in driving dealership growth by managing inbound and outbound leads, setting quality appointments, and ensuring every customer receives a first-class experience.
The ideal candidate is professional, personable, and organized — with strong communication skills in both English and Spanish, and a genuine desire to help customers throughout their buying journey.
Key Responsibilities
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Respond promptly to all phone calls, internet leads, text messages, and social media inquiries — in both English and Spanish.
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Engage customers with accurate information on vehicles, promotions, and financing options.
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Provide consistent follow-up and maintain relationships with potential buyers and past customers.
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Manage and update customer information accurately within the dealership CRM system.
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Conduct 80–100 outbound calls or texts per day to generate interest and set appointments.
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Follow up on missed appointments and unsold leads to maximize conversion rates.
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Schedule qualified appointments and coordinate closely with the sales team to ensure a smooth handoff.
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Maintain a 50%+ appointment show rate and 20–25% close rate on shown appointments.
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Support dealership marketing efforts including community events, digital promotions, and QR code campaigns to increase foot traffic.
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Collaborate with sales and management to help achieve monthly sales goals of 30–50 vehicle units.
Qualifications
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1–3 years of experience in automotive BDC, customer service, or inside sales preferred.
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Must be fluent in English and Spanish (spoken and written).
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Excellent communication, active listening, and interpersonal skills.
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Organized, dependable, and goal-oriented with a strong sense of initiative.
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Comfortable using CRM software and Microsoft Office tools.
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Positive, team-oriented mindset with a professional attitude.
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High School Diploma or GED required; some college coursework preferred.
Compensation & Benefits
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Pay Structure: Salary + Bonus (performance-based incentives for appointments shown and vehicles sold).
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Schedule: Full-time, including some evenings and weekends.
Why Join All Motors
At All Motors, we’re more than a dealership — we’re a family-focused, community-driven organization that values professionalism, customer care, and personal growth.
We are seeking a bilingual (English/Spanish) professional who thrives in a fast-paced environment, enjoys helping others, and wants to build a long-term career in automotive sales and customer relations.
All qualified applicants are encouraged to apply. We are proud to be an equal opportunity employer and welcome diversity in our workplace — including candidates who are bilingual, women, and individuals from all backgrounds.
Location
All Motors Used Car Dealership
29 Newbury Street
Peabody, MA 01960
To Apply: Please submit your résumé and a brief message describing your customer service or sales experience.
Company DescriptionAll Motors is seeking a motivated bilingual (English/Spanish) professional to join our growing team as a Business Development Center (BDC) Representative.
This position plays a key role in driving dealership growth by managing inbound and outbound leads, setting quality appointments, and ensuring every customer receives a first-class experience.
The ideal candidate is professional, personable, and organized — with strong communication skills in both English and Spanish, and a genuine desire to help customers throughout their buying journey.
Company Description
All Motors is seeking a motivated bilingual (English/Spanish) professional to join our growing team as a Business Development Center (BDC) Representative.\r\nThis position plays a key role in driving dealership growth by managing inbound and outbound leads, setting quality appointments, and ensuring every customer receives a first-class experience.\r\n\r\nThe ideal candidate is professional, personable, and organized — with strong communication skills in both English and Spanish, and a genuine desire to help customers throughout their buying journey.